Development of territorial marketing complex for industrial cities of old industrial regions social and economic potential increase

Role of territorial marketing in the innovation development process and in the improving of important components of social and economic potential possibilities efficiency of industrial cities regional economic complex is discovered in this article.

Bibliographic Details
Main Authors: V.I. Dubnitsky, N.V. Danilina, V.Yu. Lunina
Format: Article
Language:English
Published: Sumy State University 2012-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_4_81_90.pdf