ANALISIS FAKTOR-FAKTOR MEMPENGARUHI MINAT BELI KONSUMEN ONLINE PADA USAHA PEMPEK KOTA JAMBI
The importance role of Small and Medium Enterprise (SME) in the economics sector is undeniable and marketing management implemented for SME’s development in the future ahead and factually sees there is a need in modern society for culinary tourism. In Jambi city, one of the local cuisine product is...
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| Format: | Article |
| Language: | English |
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Universitas Bung Hatta
2022-01-01
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| Series: | Jurnal Manajemen Universitas Bung Hatta |
| Online Access: | https://ejurnal.bunghatta.ac.id/index.php/JMN/article/view/20003 |