E-WOM ON INTENTION TO VISIT JAPAN AND INDONESIA: QUALITATIVE APPROACH
The influence of Electronic Word-of-Mouth (E-WOM) in shaping travel intentions is a critical aspect of the contemporary tourism landscape. This qualitative research explores the role of E-WOM in determining intentions to visit Japan and Indonesia from the perspectives of both Indonesian and Japanese...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
iVolga Press
2023-11-01
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| Series: | Eurasia: Economics & Business |
| Subjects: | |
| Online Access: | http://econeurasia.com/issue-2023-11/article_01.pdf |