Service quality measurement model integrating an extended SERVQUAL model and a hybrid decision support system
One of the most effective solutions to sustain an organization in competitive environments is the strategy of continuous improvement. Consequently, the proposed strategy needs a continuous performance evaluation measurements. A solution to evaluate service quality measurements is to rank the service...
Main Authors: | , , |
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Format: | Article |
Language: | Spanish |
Published: |
Elsevier
2019-09-01
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Series: | European Research on Management and Business Economics |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2444883418302596 |