Multilingual Advertising in Lithuanian Magazines in 1993–2013
The article presents a quantitative analysis of multilingual advertising in Lithuanian magazines 1993–2013. The analysis includes those advertisements where alongside Lithuanian separate elements in a foreign language are used, and monolingual non-Lithuanian advertising. The sample included advertis...
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| Format: | Article |
| Language: | deu |
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Vilnius University Press
2014-03-01
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| Series: | Taikomoji kalbotyra |
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| Online Access: | https://www.journals.vu.lt/taikomojikalbotyra/article/view/17474 |