Electoral campaigns and their effect on voting. A study of the 2003 presidential elections in Argentina
This paper aims to explore empirically the potential influence presidential electoral campaigns may exert on the process of voting decision making. Four dimensions of this problem are analysed: 1. the communicational resources of a campaign that result most effective, 2. if the voters perceive the d...
Main Authors: | , |
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Format: | Article |
Language: | Spanish |
Published: |
Ediciones Universidad de Salamanca
2013-10-01
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Series: | América Latina Hoy |
Subjects: | |
Online Access: | https://revistas.usal.es/index.php/1130-2887/article/view/10324 |