Marketing u prometu
<p>New Views of Marketing in Passenger Railway Traffic in the Light of More Vigorous Orientation of the Croatian Railways on to Market-Aspected Operations Marketing in traffic has its specific features detennined by the characteristics of the users of service and the service itself The reporte...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
University of Zagreb, Faculty of Transport and Traffic Sciences
2012-10-01
|
| Series: | Promet (Zagreb) |
| Online Access: | http://www.fpz.unizg.hr/traffic/index.php/PROMTT/article/view/487 |