Insidiously Trivial: Meme Format Reduces Perceived Influence and Intent to Debate Partisan Claims
If citizens systematically respond differently to claims conveyed by memes, their effects on the broader information ecosystem may be underestimated. This US-based study (N = 598) uses a 2 (partisan news/meme format) x 2 (congenial/uncongenial message) design to examine perceptions of partisan memes...
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| Format: | Article |
| Language: | English |
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Cogitatio
2022-08-01
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| Series: | Media and Communication |
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| Online Access: | https://www.cogitatiopress.com/mediaandcommunication/article/view/5388 |