Exploring Italian Wine Companies: A Study of Supply Chain Dynamics, Quality, and Promotion Strategies through Semi-Structured Interviews

In Italy, the wine supply chain is a cornerstone of the national agri-food system and a driving force for the entire economy. The aim of this study is to map the profile of Italian wine companies through the analysis of multiple case studies. The study focuses specifically on companies in the Marche...

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Bibliographic Details
Main Authors: Giada Pierli, Fabio Musso, Federica Murmura, Laura Bravi
Format: Article
Language:English
Published: MDPI AG 2023-12-01
Series:Foods
Subjects:
Online Access:https://www.mdpi.com/2304-8158/12/24/4429