Understanding Business Model Innovation from a Practitioner Perspective
While business model innovations are critical to a company’s long-term survival, they are still poorly understood compared to other kinds of innovations. This paper investigates prior research and reframes business model innovation through a practitioner lens. Reporting on a content analysis of inte...
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| Format: | Article |
| Language: | English |
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Aalborg University Open Publishing
2018-11-01
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| Series: | Journal of Business Models |
| Online Access: | https://somaesthetics.aau.dk/index.php/JOBM/article/view/2456 |