Awareness and knowledge of generation Z consumers about organic food in Serbia
The aim of the research is to provide insight into the awareness and knowledge level of Generation Z regarding organic food and to assess their ability to recognize organic products in the Serbian market. For this study, a quantitative research approach was applied using a questionnaire filled out b...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Srpsko udruženje za marketing
2023-01-01
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| Series: | Marketing (Beograd. 1991) |
| Subjects: | |
| Online Access: | https://scindeks-clanci.ceon.rs/data/pdf/0354-3471/2023/0354-34712302083V.pdf |