The effects of media slant on public perception of an organization in crisis

This study investigates the effects of mainstream media coverage on public perception of an organizational program in crisis. A survey was administered via Qualtrics using a web-based network sampling approach. The survey contained two mainstream media clips, one slanted negatively and the other sla...

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Bibliographic Details
Main Authors: Tommy J. Holbrook, Jennifer L. Kisamore
Format: Article
Language:English
Published: Taylor & Francis Group 2018-04-01
Series:Social Influence
Subjects:
Online Access:http://dx.doi.org/10.1080/15534510.2018.1442741