THE INFLUENCE OF SHARIA COMPLIANCE, PROMOTION AND REPUTATION OF BANK SYARIAH INDONESIA ON CUSTOMER LOYALTY
Introduction: This study aims to investigate how customer loyalty of the Indonesian Sharia bank KCP Kuala Tungkal is affected by Sharia compliance, promotion, and reputation in various contexts or settings and various variables, such as various bank types or regions, which can affect the results....
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Format: | Article |
Language: | English |
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Fakultas Ekonomi dan Bisnis, Universitas Airlangga
2023-11-01
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Series: | Jurnal Ekonomi dan Bisnis Airlangga |
Online Access: | https://e-journal.unair.ac.id/JEBA/article/view/45873 |