The changing roles of mass media amidst the growth of the digital media

AbstractMass media have been a significant element in society. However, as people have more access to information and communication technology, they spend more time on digital media than on mass media. Thus, we explore this issue along with the factors and implications that this trend might bring ab...

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Bibliographic Details
Main Author: Boonchai Hongcharu
Format: Article
Language:English
Published: Taylor & Francis Group 2024-12-01
Series:Cogent Social Sciences
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311886.2023.2297721