The Phenomenal Side of the Operatic Performance: Implications of Promotion Strategies on Cinematic Representations of the 21st Century
During recent decades, scholars have paid attention to the ways in which marketing strategies surrounded the participation of professional opera singers in 1930s/1940s Hollywood films. Opera singers used cinema to promote themselves as film stars, while Hollywood, in turn, made use of real-life cele...
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| Format: | Article |
| Language: | English |
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Open Library of Humanities
2021-12-01
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| Series: | Open Library of Humanities |
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| Online Access: | https://olh.openlibhums.org/article/id/4676/ |