Correlation Between Car Size, Weight, Power, and Vowel Quality in Model Names
This paper focuses on the practical application of the theory of sound symbolism in brand name development and examines which of the two phonetic dimensions of vowel articulation, the vertical articulatory scale or the horizontal one, is utilised to a higher degree in communicating the size of a veh...
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| Format: | Article |
| Language: | English |
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Sciendo
2020-03-01
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| Series: | Studia Anglica Posnaniensia |
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| Online Access: | https://doi.org/10.2478/stap-2020-0002 |