Wybrane instrumenty marketingu usług agroturystycznych na Roztoczu
Intense competition in the tourist services market makes that also farmers involved in agro-tourism have to use marketing tools to succeed in their business. The purpose of this paper is to identify and evaluate marketing activities used by agro-tourism accommodation providers in Roztocze. Prices o...
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| Format: | Article |
| Language: | English |
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Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
2017-01-01
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| Series: | Ekonomiczne Problemy Turystyki |
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| Online Access: | https://wnus.edu.pl/ept/pl/issue/574/article/8911/ |