Agent-Based Simulation Consumer Behavior in Impulse Buying
Because of the dissemination of impulse buying behavior in consumers its academic studies have increased over the last decade. Because in large stores, sales have to be increased, the behavior of consumers in impulse buying to be taken into account by the researchers and managers of the stores. The...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2021-09-01
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| Series: | Muṭāli̒āt-i Mudīriyyat-i Ṣan̒atī |
| Subjects: | |
| Online Access: | https://jims.atu.ac.ir/article_13160_5c5273d06ea9a55cea74fd39f3ca7fd4.pdf |