The Impact of Unit Cost Reductions on Gross Profit: Increasing or Decreasing Returns?
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2011-09-01
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Series: | IIMB Management Review |
Online Access: | http://www.sciencedirect.com/science/article/pii/S097038961100070X |