Exploration of Health Perceptions, Health-Related Behavior, and Consumption Behavior of Millennials with Chronic Illness:
As society ages and life expectancy increases due to medical advances, younger people are becoming more interested in improving and maintaining their health. The purpose of this study is to clarify how the highly health-conscious Millennial generation perceive health consciousness, health-related be...
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Format: | Article |
Language: | Japanese |
Published: |
Japan Marketing Academy
2024-02-01
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Series: | Maketingu rebyu |
Subjects: | |
Online Access: | https://www.jstage.jst.go.jp/article/marketingreview/5/1/5_2024.008/_html/-char/en |