The Effect of Trust Towards Online Repurchase Intention With Perceived Usefulness As An Intervening Variable: A Study on KASKUS Marketplace Customers

Using the internet, producers and consumers can get more practical alternative to sell or to buy products or services that they want. Internet adoption is very important to the success of a company. The purpose of this study is to know the effect of trust towards online repurchase intention with per...

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Bibliographic Details
Main Authors: Retno Setyorini, Rizky Prima Nugraha
Format: Article
Language:English
Published: Institut Teknologi Bandung 2016-06-01
Series:Asian Journal of Technology Management
Subjects:
Online Access:http://journal.sbm.itb.ac.id/index.php/ajtm/article/view/1837