Strategic approach to managing the quality of the services of the tourism enterprise
Modern competition in the tourism sector is characterized by extreme aggravation, a departure from price levers and, at the same time, a shift to quality and differentiation of services provided. Ensuring the competitive advantages becomes possible only by applying a strategic approach to managing t...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Simon Kuznets Kharkiv National University of Economics
2019-07-01
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Series: | Економіка розвитку |
Subjects: | |
Online Access: | https://ecdev.com.ua/journals/t-18-2-2019/strategichny-pidkhid-do-upravlinnya-yakistyu-poslug-turistichnogo-pidpriyemstva |