Research on Business Strategy Based on New Culture and Entertainment Industry

The Disney Company and Warner Brothers have long played an important role in shaping and disseminating American popular culture. With the gradual development and improvement of the Internet and the information technology these days, they are quietly subverting the traditional culture and entertainme...

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Bibliographic Details
Main Author: Zhang Xiwen
Format: Article
Language:English
Published: EDP Sciences 2024-01-01
Series:SHS Web of Conferences
Online Access:https://www.shs-conferences.org/articles/shsconf/pdf/2024/08/shsconf_icdde2024_03003.pdf