The importance of fairs and exhibitions for tourism
Fairs and exhibitions have become a fixed part in tourist industry in the field of marketing policies. Not only that fairs and exhibitions are a market instrument for the tourist industry to present technological innovations of the branch. Fair policy has also developed into an independent marketing...
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| Format: | Article |
| Language: | English |
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Vilnius Gediminas Technical University
2007-06-01
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| Series: | Business: Theory and Practice |
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| Online Access: | https://www.bjrbe.vgtu.lt/index.php/BTP/article/view/11576 |