Core Competence Development Strategy to Achieve Competitive Advantage (Case Study: Dawoon Tea)

Tea is a type of ready-to-drink beverage that has been attached to people's daily lives. Dawoon Tea is a small enterprise that has the opportunity to have a sustainable competitive advantage. This research aimed to formulate the right core competence development strategy for Dawoon Tea in order...

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Bibliographic Details
Main Authors: Rizkia Nurfrina Putri, Rizal Syarief, Yudha Heryawan Asnawi
Format: Article
Language:English
Published: Bogor Agricultural University 2023-01-01
Series:Indonesian Journal of Business and Entrepreneurship
Online Access:https://journal.ipb.ac.id/index.php/ijbe/article/view/41577