ANTI-CRISIS MARKETING AT THE ENTERPRISES OF THE TOURIST BUSINESS IN THE CONDITIONS OF EUROPEAN INTEGRATION
The purpose of the paper is to set of organizational and economic relations that arise during the development and implementation of the mechanism of anti-crisis marketing, under the influence of external factors such as pandemic and war. Methodology. The survey is based on the use of methods and pr...
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| Format: | Article |
| Language: | English |
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Izdevnieciba “Baltija Publishing”
2022-04-01
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| Series: | Three Seas Economic Journal |
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| Online Access: | http://baltijapublishing.lv/index.php/threeseas/article/view/1725 |