Sequential information processing in persuasion

Sequential information processing in persuasion

We present a theory of sequential information processing in persuasion (SIP). It extends assumptions of the heuristic-systematic model, in particular the idea that information encountered early in a persuasion situation may affect the processing of subsequent information. SIP also builds on the abst...

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Bibliographic Details
Main Authors: Roman Linne, Jannis Hildebrandt, Gerd Bohner, Hans-Peter Erb
Format: Article
Language:English
Published: Frontiers Media S.A. 2022-09-01
Series:Frontiers in Psychology
Subjects:
persuasion
social influence
sequence
order effects
assimilation
contrast
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2022.902230/full

Internet

https://www.frontiersin.org/articles/10.3389/fpsyg.2022.902230/full

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