Formation of Complex Value of Enterprise Based on Digital Marketing: The Theoretical Aspects
The purpose of the article is a theoretical substantiation of the process of forming the complex value of an enterprise based on digital marketing in the current conditions of economic management. According to the results of the carried out study, it was found that it is necessary to generalize the...
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Format: | Article |
Language: | English |
Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2022-12-01
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Series: | Bìznes Inform |
Subjects: | |
Online Access: | https://www.business-inform.net/export_pdf/business-inform-2022-12_0-pages-250_257.pdf |