Exploring the Success Factors of Content Creation on Instagram: A Qualitative Approach
Purpose: To identify the success factors of content creation on Instagram based on the content characteristics, creator and effectiveness indicators. Method: The current research has been conducted by applying the thematic analysis method and the exploratory approach through analyzing the users'...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Iran Public Libraries Foundation
2019-12-01
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Series: | تحقیقات اطلاعرسانی و کتابخانههای عمومی |
Subjects: | |
Online Access: | http://publij.ir/article-1-1998-en.pdf |