ROLE AND IMPORTANCE OF PROMOTIONAL ACTIVITIES IN RESTAURANT BUSINESS
Modern restaurant business, as part of a catering business, offers a variety of meals and beverages in restaurants and various related facilities. Promotional activities play a very important role in managing a restaurant and related facilities, because any serious restaurant facility must take...
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Format: | Article |
Language: | English |
Published: |
Faculty of Applied Management, Economics and Finance – MEF, Belgrade, University Business Academy in Novi Sad
2014-07-01
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Series: | Journal of Process Management and New Technologies |
Subjects: | |
Online Access: | http://www.japmnt.com/images/Volume%202/Issue%203/14.%20ROLE%20AND%20IMPORTANCE%20OF%20PROMOTIONAL%20ACTIVITIES%20IN%20RESTAURANT%20BUSINESS.pdf |