Türkiye’de Turistik Talebin En Fazla Olduğu 10 Kentin Marka Kimlikleri Üzerine Bir Değerlendirme
In recent years, there is a fierce competition among destinations to get more share from the tourism market. Destinations; they need to create a distinctive, accurate, and permanent brand identity that can express themselves and provide them with competitive advantage. Because brand identity plays...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Gaziantep University
2019-01-01
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| Series: | Gaziantep University Journal of Social Sciences |
| Subjects: | |
| Online Access: | http://dergipark.gov.tr/download/article-file/630870 |