Communication effectiveness of WEB-technologies in marketing of research and educational services
It is offered results of the analysis of the communicative effectiveness in scientific and educational services marketing (e.x. WEB-system of the Department of marketing and management of innovative activity of Sumy State University). The received results can be used as a base of the plan of actions...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Sumy State University
2012-03-01
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Series: | Marketing i Menedžment Innovacij |
Subjects: | |
Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_1_69_78.pdf |