Iranian Family Representation from the Perspective of Gender and Generational Relationships in TV Commercials
The research investigated the issue of TV ads in the context of cultural studies and from the critical- cultural perspective. This study has focused on the family in order to read culture among the advertisements, so family from both the gender and generational relations has been analyzed. The main...
Main Authors: | Masoud Kousari, S. Ahmad Askari |
---|---|
Format: | Article |
Language: | fas |
Published: |
Iranian Institute for Social and Cultural Studies
2016-03-01
|
Series: | Taḥqīqāt-i Farhangī-i Īrān |
Subjects: | |
Online Access: | http://www.jicr.ir/article_290_1fa3f4b7f7df0c9bc1cd8dd7c5cd2566.pdf |
Similar Items
-
A Multimodal Analysis of Gender Representations in British and Italian TV Advertisements
by: Laura Centonze, et al.
Published: (2022-09-01) -
Comedy, Inclusion and the Paradox of Playing with Stereotypes: Representations and Self-Representations of Muslim Women in British TV Sitcoms and Stand-Up Comedy
by: Lucy Spoliar
Published: (2022-12-01) -
The Representation of Women in the Advertisement of Persil Washing Powder
by: Masoud Kousari, et al.
Published: (2015-03-01) -
Gender representation in contemporary Grade 10 Business Studies textbooks in South Africa
by: Suriamurthee Moonsamy Maistry, et al.
Published: (2014-12-01) -
Gender representation in contemporary Grade 10 Business Studies textbooks in South Africa
by: Suriamurthee Moonsamy Maistry, et al.
Published: (2014-12-01)