The6000Project: How a Small Winery's Crisis Became a Social Media Crowdfunding Success

In the last week of February 2020, Sfriso Winery, a small, family-owned winery in the countryside of northeastern Italy, was forced to indefinitely suspend operations as one of the first wine businesses affected by the crisis resulting from the Coronavirus pandemic. The prospect of indefinite delays...

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Bibliographic Details
Main Authors: Damien Wilson, Réka Háros
Format: Article
Language:English
Published: The Wine Business Institute at Sonoma State University 2022-09-01
Series:Wine Business Journal
Online Access:https://doi.org/10.26813/001c.36825