Strategic alignment and its impact on creating an organization’s reputation and image
The study aims to analyze and evaluate the potential impact of strategic alignment drivers on creating a company’s reputation and image, using a descriptive analytical approach. An analysis and interpretation of findings demonstrate that strategic alignment with its internal and external variables i...
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| Format: | Article |
| Language: | English |
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LLC "CPC "Business Perspectives"
2022-04-01
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| Series: | Problems and Perspectives in Management |
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| Online Access: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/16339/PPM_2022_01_Alsayah.pdf |