IMPACT OF INDIAN MUSLIM RESTAURANTS’ HYGIENIC ATMOSPHERE ON DINERS’ SATISFACTION: EXTENDING THE EXPECTATION DISCONFIRMATION THEORY
Foodborne illness, as reported in the news, is a persistent public health problem in Malaysia. Reports have suggested that workers in Indian Muslim food eateries in the country were observed to be unhygienic during meal preparation – raising concerns on the consequence of such exposure to diners’ o...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Studia Universitatis Babes-Bolyai
2019-03-01
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| Series: | Studia Universitatis Babeş-Bolyai Negotia |
| Subjects: | |
| Online Access: | http://193.231.18.162/index.php/subbnegotia/article/view/2518 |