Fuzzy Neural Network Algorithm Applied to the Construction of a Prediction Model for Online Buying Behavior
In this paper, we first preprocessed the user’s shopping behavior data, set the prediction goal, constructed the features of the user’s online purchasing behavior prediction model, and classified and selected the constructed features based on the SVM-RFE algorithm. Then, on the basis of the fuzzy ne...
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| Format: | Article |
| Language: | English |
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Sciendo
2024-01-01
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| Series: | Applied Mathematics and Nonlinear Sciences |
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| Online Access: | https://doi.org/10.2478/amns.2023.2.01167 |