Enhancing the mental image of the institution through modern packaging technics as a branch of the institutional identity
Visual identity has an important role regarding trade, industry and advertising nowadays, this is to be able to differentiate every service or product from its similar all over the world, in the era of information technology, international trade and widely spread advertising and because of the wide...
Main Authors: | , , |
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Format: | Article |
Language: | Arabic |
Published: |
Arab Association for Islamic Civilization and Art
2024-01-01
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Series: | Journal of Architecture, Art & Humanistic Science |
Subjects: | |
Online Access: | https://mjaf.journals.ekb.eg/article_223976_0ea1fa6fefbfdcc515ed07b8d814175a.pdf |