The Dichotomy of Cold and Heat in the Packaging of Stumbras Vodka Premium Organic
Over the last few decades we may discover and follow the significant changes extending in the segment of vodka. The globalgrowth of vodka usage publicly proportionally supplements the demand of the image value. The appearance of luxury category required sophistication and legitimation of vodka in th...
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| Format: | Article |
| Language: | English |
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Vilnius University Press
2016-12-01
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| Series: | Semiotika (Vilniaus universitetas) |
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| Online Access: | https://www.journals.vu.lt/Semiotika/article/view/16732 |