Twitter and the Struggle to Transform the Object: A Study of Clean Coal in the 2017 Australian Energy Policy Public Debate

This paper investigates unusually high spikes in Twitter engagement in Australia in February 2017 invoking the 2014 Peabody Energy global public relations campaign Advanced Energy for Life (AEFL) trope clean coal. Focusing on peak Twitter events, it asks: What caused the spike, what was amplified an...

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Bibliographic Details
Main Author: Kristin Demetrious
Format: Article
Language:English
Published: University of Florida, College of Journalism and Communications 2019-04-01
Series:Journal of Public Interest Communications
Subjects:
Online Access:https://journals.flvc.org/jpic/article/view/106379