BRAND MANAGEMENT – THEORY AND PRACTICE IN THE FOOTBALL ACADEMIES IN BULGARIA
Football attracts the attention of a number of researchers who study the management of football clubs and academies in different countries. The focus is on the managerial philosophy, goal setting, organization of the sports training process and others. An important element in the business management...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Scientific Publishing House. NSA Press
2021-07-01
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Series: | Journal of Applied Sports Sciences |
Subjects: | |
Online Access: | http://journal.nsa.bg/pdf/vol1_2021/9%20BRAND%20MANAGEMENT%20-%20THEORY%20AND%20PRACTICE%20IN%20THE%20FOOTBALL%20ACADEMIES%20IN%20BULGARIA.pdf |