ANALISIS PERILAKU PENGADUAN KONSUMEN MELALUI YAYASAN LEMBAGA KONSUMEN INDONESIA (YLKI) DAN HARIAN KOMPAS TAHUN 2007

ANALISIS PERILAKU PENGADUAN KONSUMEN MELALUI YAYASAN LEMBAGA KONSUMEN INDONESIA (YLKI) DAN HARIAN KOMPAS TAHUN 2007

The general objective of this study was to analyze consumer’s complaint behavior through Indonesia Consumer Organization and Kompas Daily in 2007. This study used a traditional approach analysis and behavior approach of consumer’s loyalty. Data were collected from February to May 2008, located in J...

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Bibliographic Details
Main Authors: Moh. Djemdjem Djamaludin, Henny Rochany, Megawati Simanjuntak
Format: Article
Language:Indonesian
Published: Institut Pertanian Bogor 2008-08-01
Series:Jurnal Ilmu Keluarga dan Konsumen
Subjects:
complaint behavior
consumer
consumer organization
newspaper
Online Access:http://jurnal.ipb.ac.id/index.php/jikk/article/view/5157

Internet

http://jurnal.ipb.ac.id/index.php/jikk/article/view/5157

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