Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation

Complete complex of methodical tools including both known and author's approaches to market opportunities analysis and diagnostics of organisation innovative development potential on basis of ecological innovations is generated. Their application essentially increases validity degree of ecologi...

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Bibliographic Details
Main Author: S.M. Illiashenko
Format: Article
Language:English
Published: Sumy State University 2012-09-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_229_241.pdf