Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation
Complete complex of methodical tools including both known and author's approaches to market opportunities analysis and diagnostics of organisation innovative development potential on basis of ecological innovations is generated. Their application essentially increases validity degree of ecologi...
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Format: | Article |
Language: | English |
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Sumy State University
2012-09-01
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Series: | Marketing i Menedžment Innovacij |
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Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_229_241.pdf |
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author | S.M. Illiashenko |
author_facet | S.M. Illiashenko |
author_sort | S.M. Illiashenko |
collection | DOAJ |
description | Complete complex of methodical tools including both known and author's approaches to market opportunities analysis and diagnostics of organisation innovative development potential on basis of ecological innovations is generated. Their application essentially increases validity degree of ecologically oriented projects of innovative development, reduces risk, allows to operate selection of the most rational variants of development purposefully. |
first_indexed | 2024-03-08T07:22:58Z |
format | Article |
id | doaj.art-20a73e6077184415a6cc1c2bb6578e93 |
institution | Directory Open Access Journal |
issn | 2218-4511 |
language | English |
last_indexed | 2024-03-08T07:22:58Z |
publishDate | 2012-09-01 |
publisher | Sumy State University |
record_format | Article |
series | Marketing i Menedžment Innovacij |
spelling | doaj.art-20a73e6077184415a6cc1c2bb6578e932024-02-02T22:40:06ZengSumy State UniversityMarketing i Menedžment Innovacij2218-45112012-09-0133229241Analysis of market opportunities and organization potential of innovative development on basis of ecological innovationS.M. IlliashenkoComplete complex of methodical tools including both known and author's approaches to market opportunities analysis and diagnostics of organisation innovative development potential on basis of ecological innovations is generated. Their application essentially increases validity degree of ecologically oriented projects of innovative development, reduces risk, allows to operate selection of the most rational variants of development purposefully.http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_229_241.pdfmarket opportunitiespotential of innovative developmentecological innovationsecological marketingmarketing of innovationsinnovative management |
spellingShingle | S.M. Illiashenko Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation Marketing i Menedžment Innovacij market opportunities potential of innovative development ecological innovations ecological marketing marketing of innovations innovative management |
title | Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation |
title_full | Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation |
title_fullStr | Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation |
title_full_unstemmed | Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation |
title_short | Analysis of market opportunities and organization potential of innovative development on basis of ecological innovation |
title_sort | analysis of market opportunities and organization potential of innovative development on basis of ecological innovation |
topic | market opportunities potential of innovative development ecological innovations ecological marketing marketing of innovations innovative management |
url | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2012_3_229_241.pdf |
work_keys_str_mv | AT smilliashenko analysisofmarketopportunitiesandorganizationpotentialofinnovativedevelopmentonbasisofecologicalinnovation |