THE VIEW OF INVESTOR´S ON POTENTIAL OF MARKETING TOOLS FOR IMPLEMENTATION OF MODERN METHODS OF CONSTRUCTION IN SLOVAKIA
This paper focuses on the marketing tools of enterprise, operating in the field of modern methods of construction. One of the way to get enough information about its formation is marketing research. In this case, it was used and focused on one area of this vast complex of decisions, namely on the ma...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
4S go, s.r.o.
2017-03-01
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| Series: | Acta Tecnología |
| Subjects: | |
| Online Access: | http://www.actatecnologia.eu/issues/2017/I_2017_01_Mandicak_Behunova_Smetankova_Hanecakova.pdf |