Pengaruh Green Marketing dan Service Quality Terhadap Customer’s Perceived Satisfaction yang Dimediasi Oleh Brand Image

This research aims to find out and complement information about the influence of green marketing and service quality on customer's perceived satisfaction mediated by brand image. The research used quantitative methods and survey through online questionnaires towards 712 inpatiens population of...

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Bibliographic Details
Main Authors: Ariescha Harjon, Sukmo Hadi Nugroho
Format: Article
Language:English
Published: Lembaga Penelitian dan Pengabdian kepada Masyarakat 2024-04-01
Series:Rekayasa
Subjects:
Online Access:https://journal.trunojoyo.ac.id/rekayasa/article/view/24929