Folk Theories of Avoiding Content Moderation: How Vaccine-Opposed Influencers Amplify Vaccine Opposition on Instagram

This study analyzes how vaccine-opposed users on Instagram share anti-vaccine content despite facing growing moderation attempts by the platform. Through a thematic analysis of Instagram content (in-feed and ephemeral “stories”) of a sample of vaccine-opposed Instagram users, we explore the observab...

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Bibliographic Details
Main Authors: Rachel E. Moran, Izzi Grasso, Kolina Koltai
Format: Article
Language:English
Published: SAGE Publishing 2022-12-01
Series:Social Media + Society
Online Access:https://doi.org/10.1177/20563051221144252