Identifying and Ranking of Performance Indicators of Entering Foreign Markets With a Case Study in Iran Khodro Industrial Group

Abstract As trade is being more competitive and complicated at international level, necessity of managers’ attention to the strategies for entering the global markets has become a competitive advantage for companies meanwhile, performance evaluation plays a critical role in organizations’ success. O...

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Bibliographic Details
Main Authors: Ismail malekakhlagh, mohammad nopasand asil, khadijeh jamali
Format: Article
Language:fas
Published: University of Isfahan 2011-09-01
Series:تحقیقات بازار یابی نوین
Subjects:
Online Access:http://uijs.ui.ac.ir/nmrj/browse.php?a_code=A-10-89-1&slc_lang=en&sid=1