Peculiarities of the Marketing of IT-Companies / Особенности маркетинговой деятельности IT-компаний
The article is devoted to the consideration of the features of marketing organization in IT companies. The specifics of the marketing activities of such companies are largely determined by the specifics of the industry sector of the client and the chosen business model. There are two main business m...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | deu |
| Published: |
Yaroslav-the-Wise Novgorod State University
2019-11-01
|
| Series: | Beneficium |
| Subjects: | |
| Online Access: | https://beneficium.pro/index.php/beneficium/article/view/BENEFICIUM.2021.2%2831%29.47-56/53 |