Research on Image Perception of Heritage Destination Based on Web Text Analysis : Taking Hongcun Village as an Example
This paper focuses on Hongcun in Anhui Province, using comments data of ctrip.com, ly.com and qunar.com as a samples, and makes a systematic analysis of Hongcun's tourism image through Python software. The study finds that the dimension of Hongcun image perception includes tourism attraction, t...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
EDP Sciences
2020-01-01
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| Series: | E3S Web of Conferences |
| Online Access: | https://www.e3s-conferences.org/articles/e3sconf/pdf/2020/03/e3sconf_arfee2020_01025.pdf |